Infinity Realms

I am so happy to be sharing this project! I had the opportunity to create a custom brand design for Infinity Realms, a homebrew D&D campaign by the talented students from Vancouver Film School. From the logo to social media assets and printed collateral, every element was crafted to bring their epic adventure to life.

Logo Design

Challenge:
How do you make a D&D campaign stand out in a sea of tabletop gaming projects? Infinity Realms needed a distinct identity that captured their unique, post-apocalyptic storytelling while working within an incredibly tight turnaround.

Solution:
I focused on the campaign’s post-apocalyptic theme and streamlined my process by meeting directly with the project lead. In days, I presented three logo options, one of which was chosen. From there, I quickly built out the full brand, including social media assets and printed materials, delivering a standout identity on time.

Logo Idea 1

Logo Idea 2

Logo Idea 3

I explored three logo ideas to kick things off. The first was a wildcard - classy but not quite the vibe. Logos 2 and 3 both used the infinity symbol: 2 had a warped, techy look, while 3 combined the infinity with “I” and “R” for a bold, fantasy-inspired design. Logo 3 was the winner, and I ran with it to flesh out the brand!

Finished Logo

Season 1 - Logo Variant

Logo Icon Variants

Brand Package

For the main font, I chose Bebas Neue - a bold, condensed sans-serif that’s both striking and open-source, perfect for the group’s budget. Its clean, modern vibe brings a fresh twist to the D&D scene, standing out from the usual fantasy-style serif fonts.

To balance it out, I added Montserrat for a readable, geometric touch and Bitter, a contemporary slab-serif, to tie the brand back to its tabletop RPG roots.

The colour palette came together effortlessly. The DM preferred gold and purple, so I paired two gradient-friendly gold tones with a bold purple for contrast. It was a refreshing change from my usual teal trend and perfectly captured the group’s vibrant energy.

Golden Gradient

Launch Poster

Launch Poster - Full Version

Launch Poster - Low Ink Version

I designed a launch poster to build buzz and brand awareness across VFS campuses for the first session. Staying true to the branding, I created a bold design and a low-ink version for affordable printing, making it easy to spread the word.

Social Media Profiles, Templates & Assets

Various Social Media Posts

I designed a variety of social media post templates to keep the content fresh and engaging. These included templates for interviews, group introductions, campaign updates, behind-the-scenes looks, and more. This gave the group the flexibility to share different aspects of their journey, from spotlighting the team and campaign details to offering glimpses behind the scenes.

The goal was to create a dynamic, visually cohesive way for them to connect with their audience and keep the excitement going.

Twitter / X Profile Banner

Twitch Profile Banner

Final Words

With the branding wrapped up, Infinity Realms was ready to kick off their campaign! Weekly sessions were streaming on Twitch and YouTube, and they were all set with a strong brand and social media presence, thanks to the premade templates.

This was my first time designing a brand for a D&D campaign and Twitch, and I had a blast! The branding mixes the fantasy vibe of D&D with the post-apocalyptic feel of their story, and there were tons of social media posts to keep the hype going!

Programs / Apps Used

Adobe Photoshop
Adobe Illustrator
Adobe Premiere Pro
Adobe Rush
Canva